Textile Giant POTHYS improves sales by adopting CRM systems during the pandemic

Jan 2021 | CASE STUDY

Textile Giant POTHYS improves sales by adopting CRM systems during the pandemic

The Requirement

Like other retail outlets, Pothys too suffered due to the pandemic. Stores were closed, and the supply chain was severely disrupted. Despite online options, the brand suffered as people usually prefer buying fabric and textiles on physical visits to the store. In order to restart their business in the pandemic, Pothys decided to take an innovative approach. Their agents began working from home and implemented the use of videos to capture buyer interest. For this, they needed a system that enabled hassle-free work-from-home facilities for their agents.

Benefits

  • Work from anywhere arrangement facilitated for Pothy’s agents
  • Centralised motioning and 360-degree view on the lead process
  • The innovative and customised technology solutions by TTBS ensured future-ready infrastructure for the textile industry

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