Back to Case studyA Multi-Disciplinary Edtech Company Leverages TTBS-enabled WhatsApp Business Platform to Make Communication More Engaging
ShareBusiness Challenges
A multi-disciplinary edtech company, needed n official, branded communication channel to engage with customers. Challenges include:
- Difficulty in configuring and activating essential features for seamless communication.
- Need for continuous engagement with leads even after they leave the company website.
- Need for integration with CRM systems and utilization of chatbots for instant responses.
- Need for a popular platform with extensive user base and desktop accessibility.
TTBS Solution
TTBS provided a comprehensive solution with the Smartflo WhatsApp Business Platform, offering, to resolve the challenges faced by the customer.
- Setup the official, branded WhatsApp account for personalized communication.
- Activated AI-powered chatbots for instant responses and lead management.
- Integration with existing CRM systems for streamlined communication workflows.
- Provisioned delivery of newsletters, updates, and multimedia content directly through WhatsApp and facilitated engaging learning experiences through interactive content
Benefits
- Accelerated lead generation through targeted messaging, eliminating the need for traditional cold calling.
- Enhanced learning experiences for students with direct access to trainers for resolution.
- Customized content delivery with instant distribution of PDFs and multimedia resources.
- Enabled secure communication with end-to-end encryption, ensuring data protection.
- Customer-centric automation with AI-powered chatbots for real-time query resolution.
