Back to Case studyA Retail Stock Broking Company Adopts TTBS Smart Internet to Support Online Transactions
ShareIntroduction
Incorporated in the mid-1990s, the company is a retail stock broking firm, established by professionals with vast experience in the Indian capital markets. The enterprise expanded its network steadily through the years as the stock markets achieved new heights. They grew their presence into several cities in the country and are members of the NSE, BSE and regional exchanges.
Leveraging technology and innovative tools, the organisation supports its clients to make the most of stock market price movements. They also focus on building a dynamic work environment for the employees by giving them opportunities for consistent growth and development of leadership skills.
The stock broking enterprise needed to upgrade its internet connectivity service for faster and safer online operations. It sought to acquire an internet leased line (ILL) that could potentially provide unrestricted access and speed for digital trade and transactions.
The company assessed the range of enterprises that acquired their ILL options from Tata Tele Business Services (TTBS) and contacted us for our Smart Internet solution. The procurement officer was happy with the features offered and the terms of service level agreement (SLA). A day after demonstrating the TTBS service, the company decided to move ahead and our team was invited to configure the services at their office.
Business Challenges
The company was using a broadband connection for its routine cloud-based processes. Although it provided adequate speed to handle most tasks, it was not really an uncontended connection. Latency or downtime did affect work sometimes and quite unpredictably at that.
Another problem with the connection was that it was not backed by an SLA. Technical issues were resolved on a best-effort basis which in turn affected business continuity.
The organisation aimed to provide quality services to its customers and for this it needed an ILL with enterprise-grade technical attributes:
- Identical speeds for upstream and downstream of data
- Low latency and jitter for seamless experience with applications that demand heavy bandwidth
- Real-time security against online threats
With a managed ILL service, the company expected proactive monitoring of the connection and high uptime after professional configuration of the line. It also sought ease of monitoring of the network performance and bandwidth consumption made by various apps.
TTBS Solution
The engineers from TTBS configured Smart Internet at the offices of the company. It was a full-fibre connection for uninterrupted data transmission and the bandwidth was not shared with any other entity in the neighbourhood.
Our ILL solution was backed by an end-to-end SLA guaranteeing 99.5% uptime. If at all the organisation faced any technical issue it was to be resolved in less than four hours.
Smart Internet brought the features that the stock broking company could not get from its vanilla broadband connection:
- It provided symmetric 1:1 download and upload speeds, making it easier for teams to receive and share data
- The leased line also minimised the delays in data transmission (latency) and the variations in these delays (jitter) to improve the experience with financial trading, database mirroring and video conferencing
- It brought real-time protection from online threats including zero-day protection from domain creation monitoring
The company’s IT team could monitor network performance and consumption of bandwidth by different applications on a user -friendly portal called i-Manage.
Benefits
- More productive business operations with faster uploads,downloads and uninterrupted IP based communication
- Resilient business continuity with 99.5% uptime and carrier-grade connectivity
- Robust threat management capabilities offered by DNS update scanner on Cisco server
- Cost-effective scalability aligned to digital transformation initiatives in the organisation
- Real-time network visibility with ease of monitoring performance from any device
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Being a point-to-point dedicated service for data transmission, Smart Internet makes online activities more productive for any business and has evolved security features that organisations need to ensure data privacy. Smart Internet leased line from TTBS provided the customer with fast and symmetrical download-upload speeds along with the QoS that they needed to handle our time-sensitive operations in the stock market.
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