Accelerate your journey with – Digital Transformation

About the event:

Digital transformation has always been associated with Technological change predominantly. Digital transformation in business is a holistic approach to changing the way an organization thinks, organizes, operates, and behaves. Digital transformation does accelerate the following aspects in the business journey towards transformation. a) Customer behaviour’s; b) Technological change; c) Business models; d) Societal change. In the face of Unknown and technology changing at an exponential rate, it is imperative that we take the practical challenges encountered seriously and aligning the same with innovations, trends, and users’ perspectives. Digital transformation asks businesses to reimagine and rapidly realize new ways of working and satisfying consumer expectations. The meaning of Digital Transformation varies for each organization and comes with different tools to address the unique challenges of each business. As disruptive technologies and companies continue to raise consumer expectations, business environments (stretching from products and services to manufacturing and marketing) are constantly changing. Digital business transformation closes the gap between what consumers expect and what their traditional business models can deliver. We should certainly deliberate whether the digital transformation journey will help facilitate the survival of an organization in the next 7 years.