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31 Oct 2017 (Concluded)

Toll Free Services : Emerging imperative for customer satisfaction and retention - 31 Oct 2017


Omkar Malage

(Senior Research Analyst - ICT Practice Frost & Sullivan)

Omkar Malage, Senior Analyst Frost & Sullivan, shared invaluable insights on the use of Toll Free Numbers. He delved into the rise of the Toll Free Number as a way to alleviate long distance fees for consumers, to follow its journey into transforming into a multi-purpose communication tool that drives the customer journey from marketing to sales to support. The Do Big Webinar focused on the advancement of Domestic Toll Free Services, now leveraged by enterprises to derive customer insights and plan their overall marketing strategies to foster organizational growth. Omkar also touched upon how Toll Free Services are evolving to go beyond customer connect, with a wide range of parties – from end users to marketing technology innovators to call center solutions providers – are packaging Toll-Free services into new applications, as this voice connectivity solution has become an imperative for organizations to ensure customer satisfaction.

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